Consumers also turn to supermarket deals to save money, helping slow grocery price inflation
Shopping baskets took on a decidedly summery complexion during last month’s heatwaves as consumers filled up on a British picnic staple: picky bits, and grocery inflation slowed.
Spending rose on foods such as potato salad, olives and coleslaw, while ice-cream sales also increased, according to new data from Worldpanel by Numerator, a market research company.
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This article was originally published by The Guardian and written by Alex Daniel.
Read original article on The Guardian