Technology Jul 30, 2026 · 1 min read

Apple’s iPhone and Mac sales keep growing despite RAM shortages

Apple's iPhone and Mac sales are on the rise even as a global memory shortage squeezes device makers. In its third-quarter earnings report released on Thursday, Apple revealed that iPhone sales jumped 22 percent to $54.25 billion and Mac sales increased 29 percent to $10.35 billion, driving the comp...

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The Verge
by Emma Roth
Apple’s iPhone and Mac sales keep growing despite RAM shortages
A photo of a person holding the iPhone 17.

Apple's iPhone and Mac sales are on the rise even as a global memory shortage squeezes device makers. In its third-quarter earnings report released on Thursday, Apple revealed that iPhone sales jumped 22 percent to $54.25 billion and Mac sales increased 29 percent to $10.35 billion, driving the company's overall revenue to $109.4 billion.

This marks Apple's best third-quarter iPhone revenue, as sales tend to dip ahead of its next major launch event, as noted by Reuters. During an interview with CNBC, Apple CEO Tim Cook attributed the increase in sales to people who were upgrading their iPhones throughout the quarter. "We just had significan …

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This article was originally published by The Verge and written by Emma Roth.

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