Calbee to switch its brightly coloured packaging to black and white because war has disrupted supply of certain raw materials used in ink
Japan’s biggest snack maker has been forced to use black-and-white packaging for some flagship products because of ink ingredient shortages caused by the strait of Hormuz blockade.
Calbee, whose potato chip brands in particular are known for brightly coloured bag designs, said 14 of its products would switch to monochrome branding by the end of May.
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This article was originally published by The Guardian and written by Gavin Blair in Tokyo.
Read original article on The Guardian